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Category:Sunny
the story of sunny, as told by me, from july 1st, when i first discovered them
that morning, nc's tourism department unveiled their big marketing campaign plan to help the state recover.
at first im like... okay, this is fine.
"not bad", i thought, "except i dont know what FLONK IF YOU'RE WEARING A MASK means, because they chose the worst font imaginable for BILLBOARDS while people are DRIVING THEIR CAR"
certainly, it can't get weirder or worse right? wrong.
enter: soundcloud ads. File:Https://media.discordapp.net/attachments/338533947720073228/727907244234244176/unknown.png
now... who the FUCK is that, you might ask?
that, my friends, is SUNNY. the mascot of this campaign. here is his official introduction photo.
File:Https://media.discordapp.net/attachments/338533947720073228/727907433967648869/unknown.png
now, you might be thinking that sunny isn't very sunny, and you'd be right.
so they hit us with some more ad concepts.
that's right -- dress like the locals. naked. but wearing a mask.
now, i can already here you: "reck, this is genius. but... what does the campaign sound like? you know, sonically?"
well, i am so glad you asked. because there's a jingle. i rushed to OBS at the time to record it live, but luckily, there's an OFFICIAL track now https://www.youtube.com/watch?v=aeIEYr7PNbA&feature=emb_title
it includes such provocative lines like "traveling, shopping, ordering a pa-ni-ni you can count on me NC"
and
"we're all in this together like a potpourri"
maybe you're thinking... surely, this is it, right? no. because i started sharing this around to various groups and boy did it meme out of control very quickly.
File:Https://media.discordapp.net/attachments/338533947720073228/727908179475955792/unknown.png?width=382&height=559 File:Https://media.discordapp.net/attachments/338533947720073228/727909460135247943/nc.png File:Https://media.discordapp.net/attachments/338533947720073228/727911842269364244/unknown.png File:Https://media.discordapp.net/attachments/338533947720073228/727916712183463987/167ev8.jpg?width=994&height=560 File:Https://media.discordapp.net/attachments/338533947720073228/727919952404676728/unknown.png?width=564&height=560 File:Https://media.discordapp.net/attachments/338533947720073228/728015268651073617/panini.png
that last one is courtesy of our very own haschel cedricson
anyway, since then, more ads have come out. there's one where sunny is taking a shit (i am 500% not fucking with you) and then they released a FULLY ANIMATED MUSIC VIDEO for the jingle
[youtube]326655695159892[/youtube]
and i think that's when we all realized: sunny is all of us sunny is love sunny is life sunny is everything